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SSEF launches UAE flag initiative

April 12, 2026 / 4:08 PM
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Sharjah24: In line with the directives of the wise leadership, the Sharjah Social Empowerment Foundation (SSEF) has launched a national initiative to distribute UAE flags to the homes of affiliated orphans. The initiative reflects strong values of loyalty and reinforces the presence of national symbols within family homes.

Workshops led by empowered girls

The initiative saw active participation from the Foundation’s girls, who took part in production workshops where they carefully prepared the flags. These handcrafted flags were later presented to families during field visits to several homes, creating a humanitarian atmosphere marked by warmth, engagement, and heartfelt reactions. Families expressed clear joy and appreciation upon receiving the national flag.

Emotional flag-raising moments at family homes

The Foundation also documented moments of raising the UAE flag at beneficiaries’ homes, with children participating in the ceremony. The experience was marked by visible pride and happiness, as the children engaged enthusiastically in the process. The initiative created a meaningful emotional connection, strengthening their sense of national identity through a tangible and memorable experience.

Leadership perspective on the initiative

Her Excellency Mona bin Hadda Al Suwaidi, Director General of the Sharjah Social Empowerment Foundation, stated that the initiative responds directly to the leadership’s guidance and reflects the organisation’s commitment to instilling national values through impactful, life-centred programmes that strengthen the bond between individuals and the nation.

She noted that the UAE flags distributed through the initiative were woven by the Foundation’s girls as part of a broader empowerment project designed to develop their skills while engaging them in initiatives of humanitarian and national significance.

She further added that raising the flag at families’ homes goes beyond symbolism, representing the nation’s presence in everyday life and reflecting the country’s resilience and strength. She also highlighted that the response from citizens and institutions exemplifies the spirit of social solidarity that defines the UAE.

Closing message of the initiative

The initiative concluded with a message carried by the distributed flags, expressed in the phrase: “I have fortified you in the name of God, O homeland,” ensuring its presence in every home as a lasting reflection of the initiative’s values and objectives.

April 12, 2026 / 4:08 PM

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